Virtual Reality (VR) – the next marketing frontier in the furniture industry. Furniture manufacturers and dealers are demanding more VR content to increase consumer engagement with costumers. Manufacturers can digitize their products…

VR adoption in the real estate industry. Rapid adoption of Virtual Reality (VR) technologies is imperative to succeed in the Real Estate Industry. Modern real estate agencies are providing their customers…

The age of collaboration: Specification platforms for office furniture manufacturers Specification platforms for office furniture manufacturers are great marketing tools to suceed in the North American furniture industry. Office furniture manufacturers are competing…

Photo realistic renderings (3D Visualization) as a marketing tool. Furniture manufacturers are adopting Building Information Modeling (BIM) technologies as a means to compete in the actual furniture market. Manufacturers are digitizing all products…

Furniture manufacturers implement Revit (BIM) as a competitive advantage. Furniture manufacturers are adopting Building Information Modeling (BIM) technologies as a means to compete in the actual furniture market. Manufacturers are digitizing all products…

Computer-aided design (CAD) integration – 2020 Cap Office furniture dealers benefit from computer-aided design (CAD) programs to generate workspace layouts (design layouts) or installation drawings. These programs provide detailed specifications suitable for space planning…